Tony Alizzi (born Robert Allen) founded MSR (Male Sexual Research)
Video in 1999. Originally intended to produce only specialty leather
videos, MSR was expanded by Alizzi and developed into a small boutique
studio.
Alizzi grew up in New Jersey and worked for a number of years as a set
designer for film and television before founding MSR. In 2002 MSR
formed an alliance with legendary director
Tim Kincaid (aka Joe Gage) and also
produced White Trash (2002),
which eventually became one of the studio's highest-selling and most
critically acclaimed titles; in May 2003 the film won nine "Adult Video
News" GayVN Awards, more than any other video. Other top MSR titles
include
Manhattan Sex Party (2001),
Don't Ask, Don't Tell! (2000),Sex Pigs (2003),
Studs 'N Pups (2004) and
the "Prowl" series of leather videos.
He died of a heart attack on January 3, 2005. He was cremated and his
ashes interred in New Jersey, where he was born and raised. Per his
wishes, MSR Videos remains open.
January 2006: Following the release of Tony Alizzi's final films as
director/producer (including _Hell Room (2005)_ and the final "Prowl"
films), his estate sold the copyrights to the existing MSR Videos
catalog to Titan Media, which will handle all aspects of promotion and
distribution of the existing films. It is unlikely any new films will
be produced under the MSR Videos label.